St. Patrick’s Day T-Shirt

Raising Cane’s needed festive lettering art for a St. Patrick’s Day retail shirt. I wanted to avoid the usual “Luck of the Irish” sort of phrases, so I searched for inspiration and landed on two quirky sayings, “The leprechauns made me do it!” and “Let’s shamrock and roll!”

Client: Raising Cane’s Chicken Fingers
Creative Direction: Ray Gallegos
© Raising Cane’s Chicken Fingers

Below are a couple of options we explored, but canned in favor of the above design and color scheme.